Consultancy and Development
at KIZAD and Abu Dhabi Ports

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Aligning the Organisational and Commercial Strategies

Challenge: The gradual growth and impact of the Khalifa Industrial Zone Abu Dhabi (KIZAD) necessitated a structural approach to commercial activities and the establishment and improvement of cooperation between commercial departments.

Relation: KIZAD / Abu Dhabi Ports
September 2018 – March 2019
Website: /
organisation/sales/competence development

We identified the required roles and competencies for the commercial strategy of both organisations.

Based on our findings, we designed a competency development program that focused on the one hand on shaping a commercial structure, and on the other hand on the development of soft skills and attitudes needed to jointly execute the sales process.

This competency development program was implemented in the commercial departments of both organisations and included post-course evaluation/coaching as well as mystery shopping to monitor progress and effectiveness.

Collaboration between the commercial departments improved. Sales processes and commercial activities became more effective and efficient through sharing leads, information, analysis and more accurate targeting.


Strategic shifts

Through a series of steps we designed a 3-layered program, corresponding with 3 types of competencies that were needed for executing the strategy.

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Competence Development
with Future Connections

We implemented our methodology to determine future roles in the organisation and defined the competencies that were required for these roles.

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Consultancy and Development at KIZAD and Abu Dhabi Ports

We identified the roles and competencies required for the commercial strategy of both organizations.

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Asset Excellence Consultancy

To enable asset management, we developed an asset management strategy, both financial and operational.

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How can it work for my
company and people?

We believe, that an organization is organic. It should develop through (anticipated) changes in its markets, customers and environment. The aim of this development is always improvement. Improvement by people.

About us

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What people say about us

“Arvid helped us to redefine our commercial strategy. His business wisdom, his energy and sense of humor made it wonderful to work with him and led to clear decisions, executable plans and 50% growth.”


CEO, Intelligent Automation

“We always look forward to having him around as our organization becomes a little brighter when he is around…”


Learning & Development, Maritime

“Our learning and development has improved greatly because of their inspiration and energetic sessions.”


HR Manager, Telco

“Extraordinarily engaged and committed people.”


HR manager, Education

“A very effective, no-nonsense approach to our strategy and implementation through their Pull Principle…”


Director, Cultural Organization

“Their consultants are different from the ones I have worked with in other firms; Q management doesn’t stop till the job is done and the results achieved.”


SCM manager, Oil & Gas